← All features

Feature Detail

Business Analytics

Business analytics for revenue, expenses, profit, lanes, equipment, appointment performance, opportunity activity, and relationship follow-up.

Access type

Available in protected analytics with real user-scoped records; public demo uses fictional metrics.

Open Matching DemoDiscuss Partnership Fit

What it is

A reporting layer for freight-business performance.

Who uses it

Carriers, dispatchers, owner-operators, and leadership teams reviewing performance.

CarriersDispatchersBusiness Owners

Problem and value

Problem: A business cannot improve what it cannot see: lane performance, profit per mile, follow-up discipline, and compliance status need visibility.

Value: It gives the business a cleaner operating picture and supports better decision-making.

Launch availability

Available at launch where listed for the user’s role and plan. Public pages provide explanation and fictional demos; protected member features require sign-in and role access.

Ownership and providers

Core workflow organization is Entirety360 Core-owned. External data, delivery, insurance, factoring, routing, traffic, messaging, calendar, and provider services may involve approved third-party providers, and separate provider fees may apply.

Safe demo displays

The matching demo uses fictional records, local demo actions, and sample status updates only. It does not expose protected records, real contacts, payments, SMS, private documents, or protected controls.

Information the user sees

  • Revenue trend
  • expense trend
  • estimated profit
  • profit per mile
  • lane performance
  • equipment utilization
  • appointment performance
  • opportunity activity
  • follow-up performance
  • compliance summary

Information the user can add or change

  • Filters
  • date ranges
  • export/report selections
  • linked source records where supported

Realistic workflow

  • Review KPIs
  • inspect trends
  • open supporting records
  • export/report
  • decide next operational action

Screen layout

  • KPI row
  • charts
  • lane table
  • equipment mix
  • status breakdown
  • exportable reporting

Actions available

  • Review chart
  • open stat detail
  • filter
  • export report where supported
  • share with your team

Reminders and alerts

  • Monthly report reminder
  • follow-up performance reminder
  • compliance summary reminder

Import / export status

Exports are appropriate for reporting; imports belong to the source workflows that feed analytics.

Next step

Open Analytics Preview in a role demo.

Safe access note: Public pages explain capabilities and safe demos use fictional data. Protected tools require sign-in, role access, permission boundaries, and applicable membership or approval.